Landcare Research - Manaaki Whenua

Landcare-Research -Manaaki Whenua

Survey of Rural Decision Makers 2017

Survey of Rural Decision Makers 2017

Survey of Rural Decision Makers 2017

The third biennial Survey of Rural Decision Makers was run in September 2017. The survey addressed the same topics as the previous two surveys (2015 and 2013) but we have continued to refine the questions to make them more relevant to farmers. The 2017 survey enabled us to:-

  • Build on the data collected in 2013 and 2015 to establish a nationally representative repeated cross section
  • Provide information that complements rather than repeats other surveys
  • Incorporate emerging topics of interest
  • Enable the delivery of a wide range of analyses and statistical information to support national, regional and sector policy development and evaluation
  • Support research and insight into farmer decision making.

Summary results for 2017 are provided below as we hope you will find them interesting. All participating farmers are invited to view the results – it is rare to be offered these insights despite the high number of surveys they are asked to complete. This is another way of saying thank you to our participants.

If you would like to discuss how Landcare Research can help your organisation gain insights from the Survey of Rural Decision Makers 2017, please contact:
Christine Harper, Business Development Manager
harperc@landcareresearch.co.nz or 04 382 6644

SRDM 2017 summary infographic
Summary of results - 2017


Survey of Rural Decision Makers 2017
1. About the Survey of Rural Decision Makers


Figure 2.1: Years of experience working on farms
2. Demographics


Figure 3.1: Highest educational achievement
3. Education


Figure 4a: Primary role on farm by primary industry
4. Ownership and structure


Figure 5.1.2: Commercial and lifestyle farmer respondents
5. Land use and land use change


Figure 6.1: Forest registered with ETS by region
6. Forestry practice


Figure 7.1.2: Type of formal written farm plan
7. Farm plans and land management


Figure 8.1a: Commercial farms with water irrigation by primary industry
8. Irrigation


Figure 9.1b: Commercial farms with on-farm electricity generation/ robotics or automation/ precision ag or precision forestry by region
9. Novel technologies


Figure 10.1: Percent of land set aside for bush and/or wetlands
10. Conservation


Figure 11.1: Farmers who undertake pest control
11. Animal pests


Figure 12.1: Conifers have become established outside of plantations
12. Wilding conifers


Figure 13.1: Expectations of how climate will change by 2050
13. Climate


Figure 14.1: In general I am prepared to take risks
14. Values


Figure 15.1: Percent debt relative to total value of capital and/or land by primary industry
15. Profitability


Figure 16.1: Median permanent and seasonal employees by primary industry
16. Labour


Figure 17.1: Timing of planned intensification of dairy and horticulture
17. Future planning and expectations


Figure 18: Community involvement of household
18. Community involvement


Opportunities - Commercial farms
19. Opportunities and challenges